A Key Account Manager is responsible for maintaining and expanding important customer relationships within a company. The main tasks include developing individual strategies for key customers, conducting negotiations and working closely with various internal departments to best meet customer needs. The aim is to maximize customer satisfaction and build long-term business relationships.
A degree in business administration, marketing or a related field is generally required for the position of Key Account Manager. Relevant professional experience in sales as well as additional qualifications, such as further training in sales or communication techniques, can be an advantage.
Numerous career opportunities are open to you as a Key Account Manager. For example, you can develop into a Senior Key Account Manager or Sales Manager. There is also the opportunity to move into other areas such as product management or corporate strategy. Networking and continuous professional development are crucial to success in this career field.
