reverse.supply
reverse.supply is an innovative company from Berlin that enables fashion brands to enter the circular economy. With comprehensive solutions for take-back and resale, it supports brands in operating sustainably and strengthening their customer loyalty.
About reverse.supply
editreverse.supply is an innovative company based in Berlin that specializes in enabling fashion brands to enter the circular economy. With our comprehensive Circular-Retail solution, we offer brands the opportunity to tap into the secondhand market for their own products and manage it through their own brand shop. Our service ranges from software integration to logistical handling, where we stand by as a reliable partner throughout the entire process.
Key Products and Services
editOur platform empowers brands and retailers to launch fully native and scalable take-back, resale, and end-of-life solutions for their products. This allows brands to integrate the resale market into their own shop, strengthen customer loyalty, and position themselves as purpose-driven companies. By reclaiming and reselling their own goods, not only is a second revenue channel opened up, but it also represents a significant step towards a sustainable circular economy.
Mission and Values
editOur mission is to support brands in remaining relevant in a world where a linear economy is no longer an option. We firmly believe that extending the lifecycle of products not only offers economic benefits but also makes a significant contribution to reducing the ecological footprint. Our values are based on sustainability, innovation, and strengthening the relationships between brands and their customers.
Sustainability Goals and Initiatives
editSustainability is at the heart of our corporate philosophy. We are convinced that extending the lifecycle of a garment by just nine months can reduce the carbon, waste, and CO2 footprint by 20% each. Our initiatives aim to promote the transition to a circular economy, as called for by the EU, to make Europe more environmentally friendly and competitive.
Secondhand Readiness Index
editAnother highlight of our work is the Secondhand Readiness Index, which analyzes the ability of the 38 largest German fashion brands to operate successfully in the secondhand market. This index is intended to encourage brands to leverage the potential of trading in used clothing and claim the pre-loved segment for themselves.
reverse.supply is proud to help brands regain control over their products while also having a positive impact on the environment. With our support, brands can not only increase their sales but also make a significant contribution to sustainability.