Utopia

Utopia.de is a German-language online platform dedicated to sustainability since 2007. Founded by entrepreneur Claudia Langer, Utopia has developed into Germany's largest and most influential sustainability community.

• Online Magazine and Community: Utopia offers a comprehensive platform for news, guide articles, and discussions on topics such as climate protection, sustainable consumption, organic food, ethical fashion, natural cosmetics, transportation transition, green electricity, and green IT.
• Content Marketing and Consulting: With the units "Utopia Content" and "Utopia Values," the company offers content marketing and consulting services for sustainability communication.
• Podcast and Recipe Page: Utopia runs a weekly podcast and a recipe page (rezepte.utopia.de) featuring numerous vegetarian and vegan cooking and baking recipes.
• Consumer Studies: Utopia regularly publishes extensive consumer studies on sustainability, consumption, and social change.

The main mission of Utopia is to mobilize people, businesses, and politics for a sustainable world. The company advocates for editorial independence and long-term investments in a greener and more sustainable lifestyle. Utopia's values are based on promoting sustainability, responsibility towards future generations, and exchange and inspiration within a community of like-minded individuals.

• Climate Protection and Sustainable Consumption: Utopia focuses on topics such as climate protection, organic food, ethical fashion, and natural cosmetics to promote sustainable consumption.
• Ecological Hosting: Utopia's servers are hosted by SpaceNet and are powered 100% by green electricity and climate-neutralized by Climate Partner.
• Consumer Studies and Trends: Through regular consumer studies, Utopia identifies trends and typologies in sustainable consumption to inform and inspire the public and businesses.
• International Presence: In addition to the German-language website, Utopia also operates an English-language branch (utopia.org) to achieve a broader reach.

Utopia is operated by the Green Lifestyle Group, a subsidiary of ddvg Medienholding (73.16%), and Umweltbank AG (26.84%). Both shareholders place great importance on editorial independence and are committed as long-term investors for sustainability. The company has been profitable since 2018 and recorded over 11.3 million online visits per month in 2022[1][2].

Utopia has been honored with several awards, including the LeadAward as Web Community of the Year 2008 and the Environmental Media Award from the German Environmental Aid in 2018. Managing Director Meike Gebhard was also named one of the 100 most important figures in the marketing industry by the magazine Werben & Verkaufen[1].

• 1 - https://de.wikipedia.org/wiki/Utopia.de
• 2 - https://utopia.de/ueber-utopia/
• 3 - https://quartier-mirke.de/download/Organigramm_von_Utopiastadt.pdf
• 4 - https://unternehmen.utopia.de
• 5 - https://www.christophschalk.com/rezension-new-work-utopia-die-zukunftsvision-einer-besseren-arbeitswelt/