
D&AD is a global membership organization, awards program, and educational charity established in 1962. Headquartered in London, it serves the design and advertising communities by promoting and awarding creative excellence in business communication. As a not-for-profit, D&AD aims to generate funding to support creative professionals worldwide. The organization, comprising 501-1000 employees, is recognized for its high impact and commitment to Decent Work and Economic Growth (SDG 8) and Industry, Innovation and Infrastructure (SDG 9).
Decent Work & Economic Growth
Fostering excellence for economic growth
D&AD promotes professional development and job creation within the creative industries through its awards program and membership services. This contributes to sustained and inclusive economic growth in the sector.
Supporting creative professionals and talent
D&AD supports creative professionals by recognizing outstanding achievements and providing networking and development opportunities, which enhances work quality and the economic stability of the industry.
Industry, Innovation & Infrastructure
Driving innovation and industry standards
D&AD's awards program recognizes outstanding achievements, stimulating innovation across creative industries. The organization contributes to building robust industry infrastructure through recognized quality and excellence.
Strengthening creative industries through recognized quality
By showcasing excellence, D&AD sets benchmarks for the creative industry and promotes advancements in design, advertising, and digital communication globally.
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