In an advertising agency, you are responsible for developing creative concepts and strategies to effectively market products or services, including various activities such as market research, campaign development, graphic design and customer service.
In the advertising industry in Germany, the average annual salary is 48,407 euros gross. An entry salary of about 40,596 euros per year or 83,3 euros per month is also common. Salaries vary depending on the field of work, with registrants and advertisers earning about 37,709 euros, junior art directors, marketing managers, conceptors, and creative entrepreneurs earning 481,38,72,824 euros. Influencing factors such as country, experience and size also play a role.
There are different training pathways for a career in an advertising agency, and common courses are marketing, communication design or media management, and practical experience through internships or internships is also a great advantage in acquiring the necessary skills and finding an entry into the industry.
Advertising agency employees have numerous career opportunities. With the right experience and training, you can work your way up to project manager or account manager. Specializations in areas such as social media marketing or content creation also open up additional career opportunities. There is also the possibility of rising to a management position or starting your own agency.
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