Execute complex programmatic & sponsored advertising strategies to achieve the campaign objectives., Proactive, ongoing analysis and optimization of campaigns to uncover insights that lead to actions that work to continually maximize performance and drive toward client goals, ensuring timely and professional communication with clients and internal team at all times., Problem-solving with internal and external stakeholders: identifying and addressing marketing challenges and issues by working with internal marketing/sales teams, manufacturers and retailer resources to find effective solutions and implement them in a timely manner., Provide regular reports and analysis of campaign performance and insights to internal and external stakeholders, and using the insights to inform future strategies and optimizations to accelerate growth, Provide additional performance analysis as needed and align with internal retail and marketing stakeholders to inform strategic approach., Multitasking in a fast-paced environment: The ability to manage multiple projects, deliverables and clients simultaneously, while adhering to deadlines and maintaining attention to detail, Research competitive and keyword landscape to determine appropriate targeting, and audit and analyze historical campaign performance to determine go-forward strategy., Ensure spend pacing is aligned to agreed upon budget and adjust as necessary., Ensure monthly campaign and portfolio budgets are properly set for all clients., Become proficient in and leverage research, automation and execution platforms and tools to drive efficiencies, When working with prospective clients, assist in developing and presenting creative and solution-oriented strategies that are tailored to each prospective client, When working with prospective clients, assist in evaluating brand content opportunities, estimating the performance impact of PDP and ad creative improvements.