Pflegedienst Meyer & Kratzsch Düsseldorf GmbH

The Pflegedienst Meyer & Kratzsch was founded in 1995 by Günter Meyer and Ulrich Kratzsch in Berlin and has since become a leading provider of outpatient care. The company offers a comprehensive range of services that includes Psychiatry, Gerontopsychiatry, outpatient nursing care, respite care, consultation care, support and relief care, and outpatient assisted living communities for people with dementia [1][4].

The mission of the care service is to support people in need of care through individual support and tailor-made care solutions in order to enable them to live a self-determined life [5]. The company's values ​​are characterized by passion for care, service orientation and a holistic approach that puts the needs of clients first [3].

Although specific sustainability goals are not explicitly mentioned, the company demonstrates a commitment to sustainable personnel development through its long-term employee retention and positioning as an attractive employer [3]. In addition, Meyer & Kratzsch emphasizes the importance of stability and security for its employees, which indicates a sustainable corporate culture.

The care service has developed a clear brand identity characterized by reflection, diversity and authenticity [3]. These values ​​are consistently implemented in comprehensive employer branding in order to attract and retain qualified nurses in the long term. The creative guiding principle “We care out of love” conveys the central message of loving care and dedication [3].

• 1 - https://www.meyer-und-kratzsch-stiftung.de/geschichte-der-stiftung/
• 2 - https://www.meyer-und-kratzsch.de/datenschutz
• 3 - https://neueformen.net/cases-campaigns/meyer-und-kratzsch
• 4 - https://www.meyer-und-kratzsch.de/leistungen/ambulante-hauskrankenpflege
• 5 - https://www.meyer-und-kratzsch.de/ueber-uns/meyer-kratzsch