Oatly
Oatly Group AB is a Swedish company that develops and sells plant-based milk alternatives made from oats. With a strong focus on sustainability and health, Oatly offers innovative products and is committed to an environmentally friendly future.
Oatly Group AB: Pioneer in Plant-Based Milk Alternatives
editAbout Oatly
editOatly Group AB is a Swedish food company that specializes in the development, production, and distribution of plant-based milk alternatives made from oats. Founded in the 1990s by food scientist Rickard Öste and his brother Björn Öste, Oatly is based on research from Lund University. The company's headquarters is located in Malmö, Sweden, with a production and development facility in Landskrona[1][2].
Key Products and Services
editOatly offers a wide range of products, all based on oats and free from milk and soy protein. The main products include:
- Oat milk in various varieties (Original, Barista Edition, Whole Fat, Low-Fat, Chocolate Oat Milk, etc.)
- Ice cream alternatives
- Yogurt substitutes (Oatgurt)
- Cooking cream
- Spreads
- Pudding
- Mayonnaise
- Coffee drinks and tea lattes in recyclable paper packaging[1][3].
Mission and Values
editOatly is committed to replacing the consumption of animal products with plant-based alternatives to promote sustainability and environmental protection. The company advocates for a healthier and more sustainable lifestyle without overburdening the planet's resources. Oatly is uncompromising in its commitment to vegan, gluten-free, and non-GMO products and ensures all its products are certified by organizations such as Vegan.org and the Gluten-Free Certification Organization (GFCO)[3][4].
Sustainability Goals and Initiatives
editOatly places great importance on sustainability and environmental protection. A key goal of the company is to minimize and make transparent the CO2 footprint of its products. Oatly has launched a petition to demand labeling of all food sold in Germany with their CO2 footprint. Additionally, the company advocates for the use of sustainable raw materials and production techniques, such as the use of non-GMO canola oil and certification as glyphosate-free products[2][4].
International Presence and Investors
editOatly is present in over 20 countries and has a strong presence in Sweden, Germany, the United Kingdom, and the USA. Investors include prominent figures such as Oprah Winfrey, Jay-Z, and Howard Schultz, as well as companies like The Blackstone Group and Verlinvest, the investment firm of the owner family of Anheuser-Busch InBev. Oatly went public on the NASDAQ in May 2021[1][2].
With its innovative approach and strong focus on sustainability and health, Oatly has established itself as a pioneer in the plant-based milk alternative industry and continuously strives for a better and more sustainable future.