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    Marktschwärmer

    from Berlin

    Marktschwärmer has been connecting regional producers and consumers in Germany since 2014. The platform promotes sustainable consumption through the direct sourcing of fresh, local products. With over 100 Schwärmereien and 200,000 members, it strengthens the community and protects the environment.

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    Marktschwärmer: Regional Products in Short Supply Chains

    About Us

    Marktschwärmer is an innovative platform that has been bringing together regional producers and consumers in Germany and other European countries since 2014. The concept originally comes from France, where it was founded under the name "La Ruche qui dit Oui" (The Beehive that Says Yes).

    Key Products and Services

    Marktschwärmer combines online commerce with the charm of a farmers' market. Consumers can order regional food and agricultural products through an online platform and pick them up at a local distribution point. This enables a direct connection between producers and consumers, providing producers with planning security and consumers with fresh, regional products[2][3][4].

    Main Mission and Values

    The main mission of Marktschwärmer is to promote sustainable consumption behavior and support an economic model that allows for greater participation of all stakeholders. The company focuses on regional food production to avoid long transport routes and promote local value creation. Transparency, fair prices, and the protection of biodiversity are central values of the company[1][2][3].

    Sustainability Goals and Initiatives

    Marktschwärmer is strongly focused on sustainability. The regional orientation minimizes transport routes, benefiting the environment and the climate. The company also promotes organic farming and offers consumers the option to specifically filter for organic products. The platform ensures high transparency regarding the quality, cultivation, and production methods of the products, creating a mutual basis of trust[2][3][5].

    Current Developments

    Since its founding in Germany in 2014, Marktschwärmer has expanded significantly. Today, there are over 100 opened Schwärmereien in Germany, with more in planning. The company has over 200,000 members and collaborates with more than 3,000 regional producers. Marktschwärmer has also received various awards, such as the ZU GUT FÜR DIE TONNE – BUNDESPREIS, which recognizes the company's commitment to reducing food waste[1][2][4].

    Community and Exchange

    An important aspect of Marktschwärmer is personal exchange and community building. At the distribution points, all participants regularly come together to exchange ideas and conduct farm visits. This not only promotes direct contact between producers and consumers but also fosters a sense of community in local areas[2][3].

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