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    GREEN BRANDS Organisation

    from Siegelsdorf

    GREEN BRANDS Organisation is an international organization that awards and promotes sustainable brands. With a transparent validation process, it honors companies that are committed to climate protection and ecological responsibility. Its quality seal helps consumers recognize sustainable products.

    NGO
    Sustainable Services, ESG & CSR Reporting
    Climate Action, Responsible Consumption & Production
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    GREEN BRANDS: An international brand evaluation organization for sustainability

    GREEN BRANDS is an international, independent, and self-sufficient brand evaluation organization dedicated to promoting ecological sustainability. Headquartered in Veitsbronn, Germany, and with offices in various countries such as Austria, Switzerland, Italy, Hungary, Czech Republic, Slovakia, and Egypt, GREEN BRANDS works closely with independent institutions and societies in the environmental and climate protection sector, as well as with market and opinion research institutes.

    Key Products and Services

    GREEN BRANDS awards ecologically sustainable brands, products, service providers, and food, granting the GREEN BRANDS quality seal, a registered EU warranty mark for ecological sustainability. This quality seal is awarded to companies that act and produce particularly sustainably in their respective fields[2][4].

    Main Mission and Values

    The main mission of GREEN BRANDS is to honor the commitment of brands to climate protection, sustainability, and ecological responsibility. The company recognizes and promotes "green" brands that respond to the growing awareness of the population for more sustainability, environmental protection, and a healthy lifestyle or are oriented in this way from the beginning[2][3].

    Sustainability Goals and Initiatives

    GREEN BRANDS focuses on several central sustainability goals:

    • Energy saving and reduction of CO2 emissions: Companies that utilize alternative energy sources and minimize greenhouse gas emissions.
    • Waste reduction and resource protection: Measures to reduce and avoid waste as well as to protect and conserve natural resources.
    • Environmentally friendly production: The use of environmentally friendly materials and production techniques.
    • Employee training and consumer information: Training for employees in terms of environmental protection and informing consumers about sustainable practices.
    • Food and pharmaceutical production according to organic/ecological criteria: Strictly controlled production according to ecological standards[3][4].

    Validation Process

    The validation process of GREEN BRANDS is transparent and comprehensive. Companies are nominated by a jury and invited to participate. They must fill out detailed survey forms developed in collaboration with the Sustainable European Research Institute (SERI) and ALLPLAN. The information is verified by independent entities, and random on-site inspections may be conducted. Only if a company meets at least 51 percent of the criteria is it awarded the title of GREEN BRAND[4].

    Current Initiatives and Events

    GREEN BRANDS is involved in various initiatives and events to promote sustainability. These include gala events such as the GREEN BRANDS Germany Gala and the awarding of the Austrian Environmental Journalism Prize. Additionally, the company participates in trade fairs like Biofach and produces podcasts on sustainable topics[2][4].

    GREEN BRANDS is an important guiding anchor in the label jungle, helping consumers identify and support sustainable and ecologically responsible brands and products. Through its independent and transparent evaluation, the company sets standards for sustainability in the economy.

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