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    Fryd

    from Stuttgart

    Fryd is an innovative platform for ecological vegetable cultivation that supports gardeners with bed planning, an active community, and extensive resources. With over 200,000 users, Fryd promotes sustainable practices and contributes to the improvement of the food system.

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    About Fryd

    Fryd is an innovative app and platform dedicated to successful ecological vegetable cultivation, accompanying gardeners on their journey throughout the entire gardening year. Founded in 2019 in Stuttgart, Germany, Fryd has developed into a central tool for hobby and ambitious gardeners.

    Key Products and Services

    • Bed Planning Tool: Fryd offers a comprehensive bed planning tool that allows users to plan their beds individually by considering factors such as size, location, sunlight, and soil quality. A handy "magic wand" helps fill the beds according to proven seasonal plans, taking favorable companion planting neighborhoods into account[1][5].
    • Active Community: The app features a vibrant community where gardeners can exchange ideas, share tips, and support each other with questions.
    • Work Instructions and Plant Encyclopedia: Fryd provides individual work instructions for all tasks related to their own plants and access to an extensive plant encyclopedia where users can add their favorite vegetable varieties[1][5].

    Mission and Values

    The mission of Fryd is to ensure that everyone can grow their own vegetables. The company aims to redefine gardening for an entire generation – as a social experience and for sustainable awareness in society. The values of Fryd include fairness, helpfulness, attitude, and joy. The team is committed to fair solutions, promotes mutual assistance and support, and acts according to its beliefs to create a solidarity-based society in an ecologically healthy world[3][4].

    Sustainability Goals and Initiatives

    Fryd is strongly focused on sustainability. The company emphasizes the positive effects of ecological gardening on the environment and health. By growing their own vegetables, biodiversity is increased, waste and CO2 emissions are reduced, and seasonal, regional, and ecological production is prioritized. Fryd also collaborates with companies to promote Corporate Social Responsibility (CSR) and Occupational Health Management (BGM) by offering special conditions to the employees and customers of these companies to support healthy and sustainable gardening practices[2].

    Community and Impact

    With over 200,000 users, Fryd has built a large and active community. The app not only helps with gardening but also with exchanging tips and self-sufficiency. Fryd has already contributed to the sustainable cultivation of over 7.5 million kilograms of vegetables. By combining modern technology with traditional gardening knowledge, Fryd helps to positively change the food system and create a livable world for future generations[3][5].

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