1% for the Planet
1% for the Planet is a global organization that inspires businesses and individuals to donate 1% of their revenue to environmental organizations. With a network in over 110 countries, it promotes sustainable initiatives and positive changes for our planet.
About 1% for the Planet
edit1% for the Planet is a global organization founded in 2002 by Yvon Chouinard, the founder of Patagonia, and Craig Mathews, the founder of Blue Ribbon Flies. The organization is dedicated to ensuring that our planet and future generations can thrive. This is achieved by inspiring businesses and individuals to support environmental organizations through memberships and everyday actions.
Key Products and Services
edit1% for the Planet provides a platform that allows businesses to donate at least 1% of their annual revenue to verified environmental organizations. These donations are verified through a certification process that ensures the credibility of the contributions. The organization also offers consulting on donation strategies and shares stories about the impact of these donations to raise awareness and engagement.
Mission and Values
editThe main mission of 1% for the Planet is to increase environmental giving, as currently only 3% of total philanthropy is directed towards environmental causes. The organization believes in the power of collective action to bring about positive change. Transparency, collaboration, and relentless commitment are the core values that guide the work of 1% for the Planet.
Sustainability Goals and Initiatives
edit1% for the Planet actively advocates for environmental protection by building a network of businesses and environmental partners in over 110 countries. The organization has donated over $672 million to environmental partners to date. Current initiatives include collaborating with partners like Vitamin Angels to improve nutrition for pregnant women, infants, and children worldwide. Additionally, the organization supports projects such as the reforestation of the Maam Valley in Ireland through local partnerships.
Current Developments
edit1% for the Planet is continuously engaged in new projects and partnerships. For example, the organization is working with Athletes Unlimited and Give Lively to raise awareness of environmental issues through sporting events. It also hosts an annual auction where products from member companies are sold to raise funds for environmental projects.
By becoming a member of 1% for the Planet, businesses can not only make a positive contribution to the environment but also enhance their credibility and appeal to environmentally conscious consumers. The organization provides a simple and effective way to integrate environmental responsibility into everyday business practices, thereby making a sustainable impact on our planet.