Marketing Specialist* at Wiferion

Join a creative team in Freiburg as a Marketing Specialist, where you will support innovative products and engage in various marketing activities.

Analysing the market to identify customer requirements, habits and trends.
Responsibility for managing the quality of data relating to newly generated leads and event contacts in the marketing database and producing analyses and reports.
Managing our website and social media activities and expanding them with the help of automated marketing tools. Monitoring and reporting on the development of the activities.
Planning events such as seminars, trade fairs and technology forums, plus your own projects.
Supporting the planning and implementation of marketing measures on a variety of channels, including social media, email, websites, adverts etc.

A good degree in business administration, communication science, marketing or an equivalent qualification.
At least three years’ professional experience in a B2B environment.
A hands-on, proactive approach and the ability to work independently.
Good communication skills in German and English. Other languages are a bonus.
Interested in technology and good with figures.
An independent approach to work and good organisational skills.
Willingness to travel, for example to trade fairs and other events, including outside Germany (maximum of 30 days per year).
Familiarity with WordPress, Microsoft Office (in particular Excel and PowerPoint) and, ideally, Adobe Suite.
Experience of project management and event management and, ideally, (online) marketing.
A proactive approach, the ability to work independently and excellent communication skills in German and English.