Performance Marketing Manager (m/f/x)
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Intro
The Performance Marketing Manager position involves developing and executing online performance marketing strategies, managing digital marketing campaigns, analyzing data for optimization, budget management, collaboration with cross-functional teams, staying updated on industry trends, providing mentorship, and more. The role requires a minimum of 5-7 years of experience in online performance marketing, expertise in digital marketing channels and tools, strong analytical and strategic thinking skills, excellent communication abilities, and adaptability to a fast-paced environment. A Bachelor's degree in Marketing, Business, or related field is required, with bonus points for experience in the Asian market, startup environments, email marketing software, digital marketing certifications, technical understanding, and interest in the Automotive Industry/E-Vehicles/Energy Sector/Circular Economy.
Tasks
- Develop and implement comprehensive online performance marketing strategies across various channels
- Oversee the end-to-end management of digital marketing campaigns
- Analyze campaign performance data and optimize strategies
- Manage and allocate budgets effectively across channels
- Collaborate with cross-functional teams for cohesive messaging and branding
- Stay updated on industry trends and technologies
- Provide guidance and mentorship to junior team members
Requirements
- 5-7 years of experience in online performance marketing
- Deep understanding of digital marketing channels and tools like Google Analytics, Google Ads, Facebook Business Manager
- Strong analytical mindset and ability to translate data into insights
- Ability to think strategically and pay attention to detail
- Excellent communication skills
- Ability to thrive in a fast-paced environment and manage multiple projects
- Bachelor's degree in Marketing, Business, or related field
Benefits
- Flexible hours
- Remote working culture
- Low hierarchies and open feedback culture
- Attractive development perspectives with creative freedom for growth
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