Head of Content (m/f/d)

Head of Content (m/f/d) - Maternity Leave Cover

Befristet, Vollzeit · Berlin

Your tasks

• Content Strategy: Create and implement a content strategy aligned with our brand, audience, and goals, ensuring consistency through cross-team collaboration.
• Localization and Adaptation: Collaborate closely with country managers and the other marketing heads and country leads to adapt and localize marketing initiatives for each European country. Ensure cultural nuances and preferences are integrated into all content and campaigns.
• Digital Presence: Oversee the development and optimization of website content, ensuring a seamless user experience, high-quality visuals, and SEO optimization to drive organic traffic.
• Analytics and Insights: Use data-driven insights to measure content and campaign effectiveness, refining strategies based on performance metrics and trends.
• Team Leadership**:** Manage and mentor a team of content creators, social media specialists, SEO experts, and translators. Inspire and guide their efforts to achieve outstanding results.

Your profile

• Ideally, you would be available to start as soon as possible, but no later than January. This position is a maternity leave cover and is therefore limited to approximately 12-14 months (depending on your start date).
• You hold a Bachelor's degree in Marketing, Communications, or a related field.
• You have proven experience in content management, digital marketing, and/or brand management, with a strong focus on strategic, data-driven decision-making.
• You live in Berlin or the surrounding area, or are willing to move to Berlin for your new job.
• You are fluent in English and ideally have good German, French and/or Italian language skills.
• You bring strong leadership skills with the ability to inspire and manage a diverse team.
• You have experience leading marketing initiatives across multiple European countries, accounting for cultural and linguistic nuances.
• You are proficient in SEO, social media, and content management or e-commerce platforms.
• You possess excellent communication and interpersonal skills.
• You have a data-driven mindset, with the ability to analyze performance metrics and adjust strategies as needed.

What you can expect from us

• Our colorful team is ready to be enriched and inspired by your ideas: help building the future of food retailing in our fast-growing start-up!
• Extensive onboardings which will prepare you for your various and challenging tasks
• Flexible working hours and home office options to ensure a good work-life balance
• A beautiful and modern office in Berlin Schöneberg, easy to reach by public transport – and we cover the costs of your monthly BVG (public transport Berlin) ticket
• Find your way (back) to the gym thanks to fitness cooperations with Urban Sports Club or FitX
• Optimal performance thanks to a modern MacBook.
• Well equipped office kitchen with fresh fruit, delicious KoRo snacks, coffee and tea
• 20 % discount in our KoRo online store
• Regular team events and joint activities as well as legendary company parties

Sounds good?

We are looking for real team members! We are curious to know who you are and what moves you, so feel free to tell us already in a few introductory sentences.

About us

KoRo was founded in Berlin in 2014 with the aim of making high-quality food accessible to everyone at fair prices by skipping trading levels, efficient processes, and bulk sizes with a simple design. Today, besides its large packaging, KoRo stands out from its competitors through its unique products – like our best-selling date hazelnut cream, exceptional kinds of nut butter, and a wide range of snacks. KoRo now employs around 300 people and our products are sold throughout Europe.

KoRo will offer you a dynamic environment where you won’t only contribute to the food market revolution, but you will also be able to show your full potential. We are a diverse and committed team in which people from many countries and cultures work on a common mission: to make KoRo Europe's leading brand for innovative vegan and vegetarian foods. At KoRo, you will have the opportunity to be part of an open and exciting company that is constantly developing and in whose innovative and creative atmosphere new ideas and approaches are encouraged.